What’s better than a pro with a good head for numbers ready to support you & your business?
Someone who’ll make sure you have fun & feel confident running the show.
NOT YOUR DAD’S STODGY BOOKKEEPERS.
Tell me exactly WHAT you offer! →
We help creative entrepreneurs manage their business finances with industry-specific support and a boost of confidence.
Most creative entrepreneurs don’t have a strong financial background or business training, so it’s easy to get stuck believing your business finances will always confuse and overwhelm you.
MADISON DEARLY FINANCIAL
(*grabs megaphone* Not true!!!)
But too often, our people turn to accountants who lack an in-depth understanding of the creative niche (and their compassion comes up short, too).
We’re here to tell you bookkeeping and tax services don’t have to weigh heavy on you, and more importantly, accounting doesn’t have to be siloed from the creative work you do. We know you need a strong support system of experts who believe in and understand your work—and since we’re numbers people who’ve seen the creative industry from just about every angle, we know we’re the ones for the job.
LONDON, ENGLAND
2022
FOUNDER & CEO
As a former dancer and lifelong artist at heart, I started Madison Dearly Financial to serve creative entrepreneurs with customized, approachable bookkeeping & tax services. I’d long dreamt of doing accounting work with businesses and brands I actually liked—and now, through my own business, that’s exactly what my team & I get to do every day.
With a bachelor’s degree in accounting and a job at one of the top 10 accounting firms on my resume, I thought my career path was paved like the Yellow Brick Road. But after the birth of my second baby, I felt the Lord’s gentle pull on my heart to take a different route so that I could be more present at home. Today, you can find me soaking up as much quality time as I can with my husband and two kids—my greatest “why” as a business owner.
Madison Brown
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I'm like an unhealthy level of obsessed with Drunk Elephant skincare, because it makes me look like a glossy skin care TikTok queen.
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I won Miss New Mexico, competed for Miss America, and yes! I'll autograph your profit & loss report.
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A good square of Hu salty dark chocolate is where my heart lies.
LEAD BOOKKEEPER
Whitney Gayda
As a spreadsheet-obsessed nerd, I feel so lucky to have found the world of bookkeeping! When the pandemic hit, I found myself pivoting to numbers, which has proven to be such a happy fit. I work in every one of our client accounts, so chances are, I’ll help give your financials some love.
Since joining Madison’s team in 2021, I’ve loved being part of her vision for empowering creative entrepreneurs—it’s such a rewarding experience! I live in sunny Arizona with my husband and our two adorable cats, who are probably curled up on my lap as I work on your books. I thrive on solving puzzles, fueled by a steady supply of coffee and pastries, and find so much joy in bringing clarity to financial systems.
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In no particular order: curling up with a book, a coffee + bookstore date, and long hikes
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I have a degree in classical music and play viola in my community orchestra.
=avg+(guilty)pleasure
Pinterest-worthy homemade sourdough pastries, hands down yum.
Lead Tax Advisor
Taylor Riggs
I’m all about numbers and learning, so it’s no surprise I found my sweet spot in taxes! With six years of experience at a global accounting firm, I’ve become a pro at turning complex tax issues into clever, customized solutions. Whether it’s staying on top of changing tax laws or finding creative ways to optimize tax strategies, I’m always ready to tackle something new. With a master’s in accounting and my CPA, I love making taxes a little less intimidating and a lot more rewarding for our clients!
When I’m not crunching numbers, you’ll find me soaking up the sun at the beach, walking my dog, or knee-deep in DIY projects (or Cricut crafts, depending on the day!).
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Endless beach days, palm trees swaying in the breeze, sunshine and good times!
=sum(fun+fact)
I have a 5-year-old mini golden doodle (Remi) who’s basically my shadow.
=avg+(guilty)pleasure
Sipping a glass of wine while binge-watching my favorite shows and shopping online!
Every entrepreneur is different, and what works for one might not for the next. In our pursuit to make accounting more approachable, we tailor our reports & advice to the needs of each client.
CUSTOM SOLUTIONS
03
We believe work is a form of play, and you should be able to express yourself & find fulfillment in it.
Let work be fun.
02
We make numbers approachable for a sense of calm and ease surrounding your business finances. Profit is cool, but happiness is better.
People first, numbers second.
01
OUR CORE VALUES
It’s not just about the numbers.
We empower & equip our clients with the financial knowledge they need to thrive, no matter how “bad at math” they think they are.
TOO LEGIT TO QUIT
04
Let’s get your books in order →
Work with MDF
We offer full-service bookkeeping and tax services to take your business financials off your plate and help you operate with confidence & clarity. Learn more about the ways our team can support you & your business!
take a look at YOUR NUMBERS →
Bookkeeping Resources
For templates, guides, and a done-with-you Monthly Book(keeping) Club, look no further than the resources library. You’ll find the tools (and expert insight) you need to check off your bookkeeping tasks & get back to the “fun parts” of your business.
Let’s get your books in order →
Work with MDF
We offer full-service bookkeeping and tax services to take your business financials off your plate and help you operate with confidence & clarity. Learn more about the ways our team can support you & your business!
MADISON DEARLY FINANCIAL
work with us
take a look at YOUR NUMBERS →
Bookkeeping Resources
For templates, guides, and a done-with-you Monthly Book(keeping) Club, look no further than the resources library. You’ll find the tools (and expert insight) you need to check off your bookkeeping tasks & get back to the “fun parts” of your business.
Amanda Zinke
"Being able to discuss the business approach and strategy—and getting rid of expenses we didn't need!—has been huge.
It's a pleasure to have such a strong support team. The organization, the beautiful easy-to-read reports and the strategic guidance are NOTHING like my previous bookkeeping experience. It's easy, fun and I look forward to our conversations and interactions. I can't wait for my next quarterly meeting to see what we have done as a company!”
Amber Broder
"Quarterly calls with Madison and the warm, kind support from the team in Voxer has meant I feel so confident...
not only in understanding my business’s finances but also in making decisions based on those numbers. I have such a clear picture of my accounts and have been able to plan for investments and build up savings to cover operating expenses—which I've recently filled to about six months runway, which feels amazing! I love knowing my numbers and having someone who sees business books tell me mine are strong.”
Ashton Whitmoyer-Ober
"Madison Dearly Financial has changed the way that I view my finances in my business.
Prior to having them inside my business, I felt so disorganized and had no idea what was coming in or out. Every month I receive my books in a timely and organized way. It is so helpful for me to be able to look back and see what service provided the most income. I know exactly what is making me the most money, as well as what services I need to let go of. I’m more confident in knowing where my business is and where I want it to go.”
