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We offer top notch bookkeeping for brand and web designers who think big. Most importantly, we're here to make your numbers accessible and understandable. Curious about working with us? Come take a peek!

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The Dear(ly) Diary

bookkeeping tips, demystified (plus, a good dose of friendly advice on profitable entrepreneurship!).


recent posts


Do Your Budget in a Day: A Simplified Guide for Your Online Business

Hey there, friend! Budgeting for an online business can seem like a daunting task, but not today. Whether you’re a newbie or a seasoned entrepreneur, you’re about to discover an uncomplicated, no-fuss method to budget for your business. If we aren’t besties (yet!), I’m Madison from Madison Dearly Bookkeeping. Think of me as your financial […]

Budgeting, Finances

Is it Time to Raise Your Rates?

Raising your rates…let’s talk about it.  I know that many business owners (myself included sometimes) don’t really want to talk about money. Especially when it comes to asking clients for MORE money. Yeeesh. Money in our culture is kind of a taboo topic. You’re not supposed to share what you make with your coworkers at […]


Time to Cut Business Costs? Here’s What to Do

Running a business costs money — it’s just a fact. But all the money you spend on your business affects your profit. Remember, Profit = Revenue – Expenses. If you can trim those costs, you can keep more of your hard-earned income.  But how do you know which expenses you can cut safely? You don’t […]

Budgeting, Finances, Planning

How to Plan for Maternity Leave as an Online Business Owner

Got a baby on the way? Whether you’re due in a few months or planning ahead for a few years in the future, you’re probably wondering what maternity leave looks like if you’re a business owner. Can you even take time away at all? Absolutely! I’ve taken maternity leave, and I’ve helped several of my […]


Business Budget Basics for Online Business Owners

What’s your revenue target for the year? Will it be enough to expand your team so you can take on more clients? What about giving yourself a raise? Or covering that new office chair? To answer those questions, you need a business budget. Without a budget, you don’t have a clear picture of your expenses. […]

Budgeting, Finances

Should You Save for That Big Purchase — or Can You Buy It Now?

This is one of the biggest questions we get from people: “How do I know if I can afford to invest in XYZ for my business?” Whether it’s a part-time employee, an expensive piece of equipment, a conference, a mastermind… expenses will always come up in business. You know you need to invest in your […]


How to Create a Business Budget for Your Online Business

Many of us have a personal household budget, but do you also have a budget for your business? We tend to forget that – just like with our luxury spending habits – our business spending habits should be tracked and approved to make sure that your business is optimized for profitability over time! It’s easy […]